The Top 3 Emails to GOTV

The Top 3 Emails to GOTV

During the final weeks of any campaign, voter turnout determines whether you win or lose. Here are the top three emails to send out during these final weeks.

Reinventing the Meet and Greet

Reinventing the Meet and Greet

If you could personally meet every voter, you would win, hands down. But since you can’t, you have to make tradeoffs.
Person-to-person contact produces the highest response of any campaign activity, by far. That’s why going door-to-door is so important. But it’s obviously the most time-consuming.